Ole Miss athletic director Keith Carter and head coach Matt Luke issued a statement apologizing for the celebration that cost their team Thursday's game against rival Mississippi State.
After the Rebels pulled within one point in the final seconds, wide receiver Elijah Moore was flagged for a celebration in which he mimicked a peeing dog. His team missed the pushed-back extra point and lost 21-20.
"We want to apologize formally as a program to the Ole Miss family for the disappointing end of Thursday's game," read Carter and Luke's statement, according to Parrish Alford of the Daily Journal. "Elijah is a fine young man who lost control of his emotions in the moment.
"This incident does not reflect in any way the type of student-athletes on our football team or the culture of respect that permeates our locker room."
Moore, who will face further punishment for his actions, also expressed his regret.
"I apologize to my teammates, coaches, and Rebel Nation for my actions at the end of the game," the receiver said. "It was an emotional moment, and I deeply regret it. It does not represent who I am or who we are as a team, and I will grow stronger from this mistake."
The Rebels finished 2019 with a 4-8 record.